At the center of every process at the agri-media agency Sapienza.media is the client, and at the heart of global mega-trends today is personalization. That is why the work of the Sapienza.media team is primarily focused on personalized services for our clients, partners, and customers—tailored to their specific needs or by anticipating and implementing them, based on a vast array of data and analytics that work most effectively for the individual or company seeking the agency’s services. This opinion was expressed by the founder of Sapienza.media, Kateryna Zvereva, on her Facebook page.